GISEL DESIGN WORKS
LAUREN GISEL
Work Experience
Visualization Concept Designer (level II)
Shaw Inc.
September 2018 - Today
Create custom flooring designs using running line carpet tile, luxury vinyl tile, porcelain tile and more. Create renderings into floor plans (in scale), client photographs and/or 3D computer models of a client's space. Coordinate with interior design services and account representatives globally to help clients to visualize Shaw Contract products in their commercial spaces to help drive sales in the market and support our accounts and marketing teams.
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Created and implemented training guides and programs for new concept designers as our team grows. Acts as design team lead and liaison to managers. Dedicated rendering specialist in direct support of Shaw's StudioOne Interior Design Services team.
Design Director
Sr. Exhibit Designer
Malone Design/Fabrication
April 2004 - August 2018
Concept, design and coordinate museum and visitor center project teams. Project management, schedule and budget creation and tracking. Sales presentations and marketing materials. Client meetings, project research and writing. 2D and 3D concept renderings, design development, material specification and fabrication oversight. Interactive design, multimedia story boarding and art direction, large format graphics design. Familiar with ADA standards for design accessibility and artifact preservation guidelines, with a strong focus on durability and long-tern maintenance.
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This company has since closed its doors around 2021.
Exhibit & Graphic Designer
Carnegie Science Center
March 1998 - March 2004
Part of an in-house exhibition design team tasked to create new traveling exhibitions and permanent exhibit galleries within the Science Center. Worked closely with educators, fabricators and museum staff to design creative, fun, educational, safe and durable exhibits for the hands-on science center experience. Design and construction of prototypes, concept evaluation, fabrication drawings, exhibit installation and maintenance of exhibit components. Marketing photography, brochure and billboard design. Multimedia design direction for video productions and video-game style interactives. Large format graphic design and scientific illustration.
Professional Expertise
Soft Skills
Visual Storytelling
Brand Establishment and Expansion
Team Leadership
Project Management
Client and Sales Presentations
Content Development and Editing
Digital and Social Media
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Hard Skills
Adobe InDesign
Adobe Illustrator (w/CADtools)
Adobe Photoshop
SketchUp (w/Enscape plug-in)
MS Word, Excel, PowerPoint
Audition, Premiere, Spark
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PC and MAC
